Samsung Gulf Electronics today provided a closer look at its 2024 TV and soundbar lineup at the Unbox & Discover event in Dubai, showcasing the latest Neo QLED 8K and 4K, OLED TVs and soundbars. As the world's leading TV manufacturer for 18 consecutive years, Samsung's offerings at this year's event include AI TVs that elevate the home entertainment experience for consumers in the Gulf region with a range of powerful, AI-driven solutions.
Unbox and Discover 2024 explores Samsung's commitment to sustainability, smart connectivity, and transformative technology. It aims to demonstrate how screens can enrich our lives, with a focus on creating a connected, AI-enabled home environment.
AI remains a strategic focus in the Gulf, with the region poised to harness AI's potential to revolutionize industries and contribute significantly to the economy. Samsung's AI-powered TVs resonate with this vision, bringing advanced AI capabilities to homes across the region, aligning with the region's growing interest in smart homes. Samsung's latest TV offerings are, therefore, a step towards the interconnected, AI-driven future that the GCC aspires to lead.
