Leading jewellery house Joyalukkas has revealed its new brand ambassador, Samantha Prabhu.
“The award-winning actor will bring her inimitable charisma to represent Joyalukkas jewellery’s timeless designs and inspiring legacy of craftsmanship across international markets,” said a statement.
“This association brings together two icons that share a deep connection with perfection, authenticity and grace. Samantha’s endearing charm and savoir-faire perfectly mirror Joyalukkas’ journey of over three decades, built on artistry, trust and an unwavering commitment to delighting millions of customers worldwide,” it added.
“Samantha embodies the spirit of the modern woman – confident, stylish and truly distinctive. Her persona resonates deeply with our ethos of celebrating life’s treasured moments with fine jewellery,” said Joyalukkas Group chairman Dr Joy Alukkas.
